My Feed is one of the core functions of BuildWitt Improve. It exists to help your team build the habit of daily learning. But how does it work exactly? In this quick guide, we’ll give you the rundown.
Workin’ Overtime
Every evening at 8:00PM EST, the system automatically runs a process to ensure a user has 5 courses in queue at any given time.
This takes the manual work out of daily learning for both admins and users. Admins don’t have to assign every single video to every single user, and users don’t have to hunt for something to learn every day. It’s right there for them, they just have to click it to watch.
How My Feed Assigns Content
Now, what’s the logic behind My Feed’s choices? Each night, the system refreshes user feeds based on available courses. It fills five open slots using a mix of four content types, doubling up on Job Training. Here’s how it breaks down:
- Job Training (2x)
- Personal Development (1x)
- Professional Development (1x)
- Safety (1x)
Of the 5 courses that a user gets, job training makes up 40% of what they will consume in terms of content type—it’s the backbone of the feed—but it’s not the only thing your people are getting. A well-rounded worker isn’t just someone with technical proficency—they’re someone who can solve problems, think ahead, and look out for the folks around them including themselves. That’s where other content types come in. They round out the job training content with leadership, and life skills that actually matter.
The feed rotates through this mix until the assigned courses are complete, and refreshes nightly to ensure there are always new ones available.
How Content is Chosen for Each User
Project
For Job Training content, the system looks at two key attributes:
- Work Category – set at the organizational level (what your company does)
- A company is required to have 1/ea value minimum but can also select as many as they deem necessary with the services provided
- Job Category – set at the user level (what a person does)
- 1/ea value per user
These two data points help the system rank content and prioritize what’s most applicable. So if you’ve got an equipment operator working at a company that specializes in trenching & utilities, the system will lean toward assigning content tagged for that combo.
That said—it’s not always going to be a perfect match.
And that’s by design.
Your equipment operator might get a course on demolition, even if your company doesn’t do demolition. But maybe they’ve been around it on a mixed crew, or they’ve seen the process during prep work. Maybe they’re green and don’t know what goes into the horizontal construction space at all. Either way, the goal remains the same: they are going to pick something up. That’s how learning works. That’s how you build smarter people.
For Personal Development, Professional Development, and Safety, those go into everyone’s feed. They’re universal. These lessons cover things every worker should be growing in—and unbounded by job or work category.
Why My Feed Was Developed
As we worked with more and more teams, we found admins were stuck guessing:
- What do my people already know?
- What content should I assign next?
- What’s new in the library that’s worth watching?
When you factor in different paces of learning, different areas of focus, and the admin’s own busy job…assigning everything on an individual basis, all the time…just wasn’t easy enough.
My Feed solves that.
It gives every user a steady drip of content—something to work through each day—without constant admin oversight. It’s structured, it’s paced, and it’s designed to keep the habit going.
You can still assign content manually. You can still set due dates or prioritize things when needed. But for the everyday rhythm of training? My Feed handles it. Automatically. Reliably.
Why My Feed Was Developed
My Feed was built to remove barriers to daily training. It removes the manual labor of constant content management for admins. More importantly, it removes work for the rest of the team, too. All they have to do is log in and hit play. It makes the possibility of them hitting their daily learning goal so much higher, and team-wide success easier to achieve.